Shockmarket
shockmarket.cz“Shockmarket projects a no-nonsense, results-driven identity that prioritizes profitability over aesthetics. The brand feels direct and authoritative, utilizing a high-contrast, flat design language to communicate clarity and efficiency. It targets business owners who value straightforward, measurable outcomes above all else.”
Color Palette
Colors
Light Mode
Dark Mode
Typography
Fonts
-apple-system
BlinkMacSystemFont, Segoe UI, Roboto, Helvetica Neue, Arial, Noto Sans, sans-serif, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol, Noto Color Emoji
Open Sans
sans-serif
Open Sans
sans-serif
The quick brown fox
16pxThe quick brown fox
78pxThe quick brown fox
40pxThe quick brown fox
26pxComponents
Design System
Voice & Tone
Personality
Visual Energy
Design Era
flat-2.0
Emotional Tone
confident-direct
Target Audience
E-commerce business owners and marketing decision-makers who are skeptical of fluff and demand clear ROI.
Comparable Brands
Brand Rules
Dos & Don'ts
Do
- Use Open Sans at 600 or 700 weight for all headings, strictly in sentence-case.
- Use -apple-system for body text at 400 weight with a fixed line-height of 24px.
- Style primary CTA buttons with a solid #e60f73 background, #ffffff text, 15px vertical padding, 20px horizontal padding, and 0px border-radius (sharp corners).
- Style outline buttons with transparent background, #ffffff text, 12px vertical padding, 20px horizontal padding, and 1px #ffffff border.
- Maintain a flat design aesthetic: do not use box-shadows or gradients on any UI elements.
- Use #555555 for primary body text and #606266 for secondary text on white backgrounds.
- Apply the base spacing unit of 2px for all margins and paddings to maintain a tight, efficient layout.
- Keep copy concise and imperative, focusing on value propositions like 'Reklama musí být zisková' without using emojis or exclamations.
Don't
- Do not use title case for headings; the brand strictly uses sentence-case.
- Do not apply any box-shadows or depth effects; the design is entirely flat.
- Do not use gradients for backgrounds or buttons; use solid colors only.
- Do not use rounded corners (border-radius > 0px) on buttons or cards; keep all corners sharp (0px).
- Do not use serif fonts; the brand relies exclusively on sans-serif typefaces.
- Do not use emojis or excessive punctuation (exclamations) in marketing copy.
- Do not use #0d1093 as a background for light mode content; this dark blue is reserved for dark mode backgrounds.
- Do not use playful or informal language; maintain a formal yet accessible tone.
Design Assets
Visual Elements
How to use this file
1. Save this file as DESIGN.md in your project root (sibling to README.md).
2. AI agents that read project files (Claude Code, Cursor, v0, Lovable, Bolt, Windsurf) will discover it automatically.
3. Validate or export tokens with the official CLI:
npx @google/design.md lint DESIGN.md npx @google/design.md export --format tailwind DESIGN.md
Developer Access
# Fetch the full brand kit
curl https://extractvibe.com/api/brand/shockmarket.cz \
-H "x-api-key: ev_your_key"
# Export as CSS variables
curl https://extractvibe.com/api/extract/JOB_ID/export/css \
-H "x-api-key: ev_your_key"
# Export as Tailwind config
curl https://extractvibe.com/api/extract/JOB_ID/export/tailwind \
-H "x-api-key: ev_your_key"Extract your own brand kit
Get colors, fonts, voice, and personality from any website in seconds. Open source.









