<!-- Generated by ExtractVibe — https://extractvibe.com/brand/kura-vet.fr -->
<!-- Extracted: 2026-09-21T16:02:36.086Z | Schema: v1 | Quality: 65/100 -->
---
version: alpha
name: "Kura"
description: "Kura — Veterinary post-operative care presents a professional web presence."
colors:
  primary: "#ccff8d"
  tertiary: "#241811"
  neutral: "#696968"
  surface: "#ffffff"
  on-surface: "#1f1f1e"
  on-surface-secondary: "#696968"
  link: "#1f1f1e"
  surface-dark: "#241811"
typography:
  display-lg:
    fontFamily: "gelica"
    fontSize: "56px"
    fontWeight: "300"
    lineHeight: "67.2px"
    letterSpacing: "-2.24px"
  headline-lg:
    fontFamily: "gelica"
    fontSize: "48px"
    fontWeight: "300"
    lineHeight: "57.6px"
    letterSpacing: "-1.92px"
  headline-md:
    fontFamily: "DM Sans"
    fontSize: "16px"
    fontWeight: "600"
    lineHeight: "24px"
  headline-sm:
    fontFamily: "DM Sans"
    fontSize: "16px"
    fontWeight: "600"
    lineHeight: "24px"
  body-md:
    fontFamily: "DM Sans"
    fontSize: "16px"
    fontWeight: "400"
    lineHeight: "24px"
rounded:
  md: "9999px"
  full: "9999px"
spacing:
  base: "2px"
  xs: "1px"
  sm: "2px"
  md: "4px"
  lg: "6px"
  xl: "8px"
components:
  button-primary:
    backgroundColor: "#ccff8d"
    textColor: "#1f1f1e"
    rounded: "9999px"
    padding: "10px 24px"
    fontSize: "14px"
    fontWeight: "500"
    borderColor: "#1f1f1e"
  button-secondary:
    backgroundColor: "#1f1f1e"
    textColor: "#ffffff"
    rounded: "9999px"
    padding: "14px 28px"
    fontSize: "14px"
    fontWeight: "600"
    borderColor: "#ffffff"
---

# Kura — Design System

## Overview

Kura — Veterinary post-operative care presents a professional web presence.

Key characteristics: professional.

**Key characteristics:**

- Vibe — professional
- Design era — contemporary
- Emotional tone — professional
- Target audience — general audience
- Visual energy — 5/10 (moderate)

## Colors

The palette draws on 6 distinct colors observed across the site, organized into semantic roles below.

### Light mode

| Role | Hex | Name |
|------|-----|------|
| primary | `#ccff8d` | Khaki |
| accent / tertiary | `#241811` | Near-Black |
| surface | `#ffffff` | White |
| background | `#ffffff` | White |
| text | `#1f1f1e` | Near-Black |
| secondary text | `#696968` | Dim Gray |
| link | `#1f1f1e` | Near-Black |
| muted | `#696968` | Dim Gray |

### Dark mode

| Role | Hex | Name |
|------|-----|------|
| surface | `#241811` | Near-Black |

## Typography

Type is set in DM Sans, gelica, DM Sans, with hierarchy expressed through size and weight contrast rather than family-switching.

### Font families

| Family | Role | Source | Weights |
|--------|------|--------|---------|
| DM Sans | body | adobe-fonts | 400, 500, 600 |
| gelica | heading | adobe-fonts | 300 |
| DM Sans | heading | adobe-fonts | 600 |

### Type scale

| Role | Family | Size | Weight | Line height | Letter spacing |
|------|--------|------|--------|-------------|----------------|
| Display | gelica | 56px | 300 | 67.2px | -2.24px |
| Heading 2 | gelica | 48px | 300 | 57.6px | -1.92px |
| Heading 3 | DM Sans | 16px | 600 | 24px | — |
| Heading 4 | DM Sans | 16px | 600 | 24px | — |
| Body | DM Sans | 16px | 400 | 24px | — |

### Conventions

- Heading case — sentence-case
- Body line-height — 24px

## Layout

- Base spacing unit — `2px`

## Shapes

Border-radius scale:

- `md` — 9999px
- `full` — 9999px (pill / circular)

## Components

### Buttons

**Primary**

- Background — `#ccff8d`
- Text — `#1f1f1e`
- Radius — `9999px`
- Padding — `10px 24px`
- Font size — `14px`
- Font weight — `500`
- Border — ` solid #1f1f1e`
- Sample copy — "Try for free"

**Secondary**

- Background — `#1f1f1e`
- Text — `#ffffff`
- Radius — `9999px`
- Padding — `14px 28px`
- Font size — `14px`
- Font weight — `600`
- Border — ` solid #ffffff`
- Sample copy — "Request a demo"

## Voice

### Tone (1–10 scale)

| Axis | Score | Lean |
|------|-------|------|
| Formal ↔ Casual | 5/10 | balanced |
| Playful ↔ Serious | 5/10 | balanced |
| Enthusiastic ↔ Matter-of-fact | 5/10 | balanced |
| Respectful ↔ Irreverent | 3/10 | respectful |
| Technical ↔ Accessible | 5/10 | balanced |

### Copywriting style

- Avg. sentence length — 12 words
- Vocabulary — moderate
- Jargon — some
- CTA style — direct

## Logos

| Type | Variant | Format | URL | Confidence |
|------|---------|--------|-----|------------|
| primary | — | svg | [link](https://img.loadlogo.com/kura-vet.fr) | 100% |
| favicon | — | png | [link](brands/kura-vet.fr/logo-0.png) | 95% |
| favicon | — | png | [link](brands/kura-vet.fr/logo-1.png) | 95% |
| favicon | — | svg | [link](brands/kura-vet.fr/logo-2.svg) | 95% |
| logomark | — | svg | [link](brands/kura-vet.fr/logo-svg-3.svg) | 90% |

## Sources

- Official brand guidelines — https://kura-vet.fr/logos
- Live brand page — https://extractvibe.com/brand/kura-vet.fr
- Raw JSON — https://extractvibe.com/api/brand/kura-vet.fr
- DESIGN.md (this file) — https://extractvibe.com/api/brand/kura-vet.fr/design.md
- Extracted — 2026-09-21T16:02:36.086Z
- Generator — ExtractVibe vv1
- Quality score — 65/100